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Beach Bum BraceletIt’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.WaterproofGo surf, snowboard, or even take a shower with them on. Easily...
- $2.40
$8.00- $2.40
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Harper Heart CharmYou're going to love our Harper Heart Charm Available in a gold or silver finish, this lovely charm features a delicate heart. You can wear this charm individually or mix and match with any of our other Harper Charms – the possibilities are endless!...
- $2.40
$8.00- $2.40
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Mental Health Awareness Fidget RingPut your mind at ease and give off super-chill vibes with our Mental Health Awareness Fidget Ring. This rotating ring lets you spin the band to alleviate anxiety, and features an array of gorgeous gemstones to heal your spirit: - Amethyst for positive energy- Celestine...
- $6.00
$20.00- $6.00
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For All Fidget NecklaceKeep calm and show your Pride with the For All Fidget Necklace! This standout style features a golden rope chain and bar charm stamped with enamel rainbow letters, plus a glittering heart stone to really make a statement. For every necklace sold, Pura Vida...
- $7.20
$24.00- $7.20
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Olive BraceletIntroducing the Olive Bracelet: a tribute to the lush, earthy tones of the Mediterranean. Handcrafted with care, each bracelet captures the essence of its namesake color, reminiscent of sun-drenched olive groves. Waterproof and meticulously made, no two pieces are alike, ensuring a truly individual...
- $2.40
$8.00- $2.40
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The Skatepark Project BraceletIt doesn’t get more classic than The Skatepark Project Original Bracelet. This stackable string style features a trio of neutral hues that work with any outfit. For every bracelet sold, Pura Vida will donate 5% of the purchase price to The Skatepark Project and its...
- $2.40
$8.00- $2.40
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Padlock Pendant NecklaceThe Padlock Pendant Necklace is all about connection, trust, and the friendships that stick with you through everything. With its sleek padlock charm and delicate chain, it layers effortlessly with your everyday favorites or stands strong on its own. Whether you’re gifting it to...
- $6.00
$20.00- $6.00
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Friendship Cord BraceletThe classic friendship bracelet—leveled up. The Friendship Cord Bracelet features a chunkier braided design in bold, juicy color combos (Blueberry, Creamsicle, Sorbet... need we say more?). It’s got a sturdy pull-tie closure that keeps things comfy and secure, plus shiny gold-tone accents for that...
- $3.60
$12.00- $3.60
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Under the SeaIntroducing the Under the Sea Bracelet, the original that sparked a wave of admiration. Handcrafted with shades reminiscent of the ocean depths, each piece is a testament to artistry and individuality. Waterproof and meticulously crafted, it evolves in charm with every wear. Dive into...
- $2.40
$8.00- $2.40
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Deep DiveIntroducing Deep Dive, the bracelet that embodies the tranquil beauty of ocean blues. Handcrafted with varying shades of blue, each piece is a testament to artistry and individuality. Waterproof and meticulously crafted, it gains character and depth with every wear, mirroring the ever-changing hues...
- $2.40
$8.00- $2.40
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Neutral Glow BraceletIt’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with...
- $2.40
$8.00- $2.40
- Unit price
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Kappa Delta CollectionThe Kappa Delta collection brings together soft greens, creamy whites, and golden details for stacks that feel classic and cool. Whether you’re celebrating a new sister, leveling up your rush ‘fit, or just repping KD on the daily, these pieces are here for it. Giftable,...
- from $2.40
$8.00- from $2.40
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Spring SkiesIntroducing Spring Skies Bracelet, inspired by the soft hues of a clear spring day. Handcrafted with delicate shades of light blue and white, each piece embodies a sense of tranquility and freshness. Waterproof and meticulously made, reminiscent of endless blue skies. Embrace the Pura...
- $2.40
$8.00- $2.40
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Yellow & White Checkerboard TowelOur Pink & White Checkerboard Towel is bringing major sunshine energy. Made from 100% soft cotton with an all-over yarn-dyed design, the pattern pops on both sides—double the cute. It’s the perfect size for lounging, drying off, or showing off, with “Pura Vida” embroidered...
- $7.50
$25.00- $7.50
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Red, White & Green Mini Braided BraceletOur new Mini Braided bracelets are a delicate take on a classic style. Every bracelet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel. Every bracelet is unique...
- $3.00
$10.00- $3.00
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Harper Retro Charm SetExpress yourself without limitation with the new Harper Retro Charm Set! Available in a gold or silver finish, this eye-catching set features a retro smiley face and daisy charm. You can wear them individually, together or mix and match with any of our other...
- $4.20
$14.00- $4.20
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Harper Boot CharmGet ready to saddle up with our Harper Boot Charm! This spirited piece captures the adventurous heart of the Wild West, perfect for those who love the thrill of the open range. With its rugged design and charming details, it’s a nod to the...
- $2.40
$8.00- $2.40
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Mulberry BraceletIntroducing the Mulberry Bracelet: the original trendsetter. Handcrafted to perfection, each piece boasts waterproof durability and individuality. With every wear, its charm only deepens, exuding an increasingly cooler vibe. Embrace the essence of Pura Vida by securing yours today. WaterproofGo surf, snowboard, or even...
- $2.40
$8.00- $2.40
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Calm Shores String PackOcean breeze energy. The Calm Shores Pack is all about those chill, toes-in-the-sand vibes. Soft seafoam, sandy neutrals, and coastal blues come together for a look that’s effortlessly easy — just like your favorite beach day. Simple, soothing, and made to stack.
- $6.00
$20.00- $6.00
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My Name Is StickerBe anyone—and everyone—you wanna be with our My Name Is Sticker! Add it to your laptop or water bottle to show off your personality and charming sense of humor.
- $0.90
$3.00- $0.90
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Rose Gold Wave Ring
Ride the waves all summer long with our best-selling simple, yet dainty, "Wave Ring." Available in three finishes, sterling silver, rose gold and gold, our Wave Ring is the perfect addition to your Pura Vida collection!
- $4.80
$16.00- $4.80
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Red Cross Heart On My Sleeve Style Pack
We’re soooo in love with the our Heart On My Sleeve Style Pack! This three-style stack features a stretchy beaded beauty, a red and gold Malibu, and a continuous heart charm design. For each style pack sold, Pura Vida will donate 5% of the purchase price...
- $13.50
$45.00- $13.50
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The Birthday Party Project Malibu Bracelet
Make every day feel like a fiesta with The Birthday Party Project Malibu Bracelet! This white string style is dotted with confetti-like beads that add pops of color to your stack. For every bracelet sold, Pura Vida will donate 5% of the purchase price...
- $4.20
$14.00- $4.20
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